Creative & technology leader
I turn complex ideas into useful, compelling experiences.
I’m Pete Gosling, a designer, developer, creative director, founder, and digital marketer working at the intersection of brand, technology, and growth.
About
For more than twenty years, I’ve moved between hands-on making and leadership: designing identities, building for the web, directing creative teams, and helping businesses make better use of digital tools.
Today I’m Principal at Gosling Media and Founder & CEO of DesignTech AI. My work brings practical AI and disciplined creative production together for B2B marketing teams.
How I work
I believe strategy is most valuable when it survives contact with the work. That means understanding the business problem, making the idea tangible, and staying close enough to execution to learn what actually works.